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Senior Product Marketing Manager - Cloud
San Mateo, California  |  Remote
Direct Hire Position
It appears that you have already applied to this job.
Applied on October 20, 2021
Job Id #50686 Posted September 18, 2021


Job Description 

Responsibilities:

  • Ensure cross-functional alignment and lead the success of product and feature launches of our market leading graph database; contribute-to, build and support our GTM initiatives.
  • Develop compelling narratives and positioning for each stage of the self-serve customer journey that continue to clearly differentiate against our competitors and communicate value to our developer users.
  • Understand the ins-and-outs of the graph database market, conduct market analysis and be the company’s go-to expert, understand our competitors and keep track of the evolving market landscape.
  • Be the product’s messaging guru and work across the org to help in the development of website, blogs, datasheets, webcasts, brochures, and other external facing content to ensure the right messages are hitting the right audiences. Guide the marketing and growth teams on nurture campaigns to achieve activation and conversion metrics.
  • Understand the needs, pains, and dreams of new developers signing up for our company. And drive home how we differentiate from the competition to ensure their success with our organization.


Desired Experience/Background:

  • 6+ years of relevant product marketing or growth marketing experience in a developer focused B2B Data product or B2B
  • Previous career experience with marketing products or services built and delivered in public cloud(Azure, Google, AWS)
  • Proficient written and verbal communication skills: You love writing, have experience developing narratives and persuading people to try something new, you care about producing content that will resonate with developers and practitioner engineers.
  • Real-world experience with databases and data integration is a plus
  • You're energized by measuring customer sentiment across a complex and diverse customer journey, with multiple paths and phases
  • Test & learn mentality, lean on data and experimentation to make decisions and inform strategies
  • Prior experience working at product-led growth organizations and/or freemium business models
  • Technical depth/acuity to understand the ins-outs of graphs, databases and cloud, market relevancy and to ensure crisp, accurate communication to target personas
  • Bachelor’s Degree

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact hr@horizontal.com.

All applicants applying must be legally authorized to work in the country of employment.

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You are considered to have a disability if you have a physical or mental impairment or medical condition that substantially limits a major life activity, or if you have a history or record of such an impairment or medical condition.

Horizontal is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

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