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Marketing Coordinator
Minneapolis, Minnesota  |  Onsite
Contract Position
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Applied on November 27, 2021
Job Id #52335 Posted November 23, 2021


Job Description:
  • As a member of the Marketing organization, this role is focused on executing company's  Financial Experienced Advisor Recruiting (EAR) marketing programs and creating materials for advisor recruiting.
  • Implement tactically to enable EAR to recruit advisors across our platforms – branch, independent and within financial institutions.
  • Work cross-functionally with recruiting, operations, technology, legal and compliance as well as partner with internal marketing colleagues to drive results.
Responsibilities
  •  Execute omnichannel marketing program tactics. Work with internal/external partners to ensure project execution is on-time and within budget.
  •  Build journeys within Marketing Cloud to better communicate the EAR value proposition to advisors considering joining company .
  •  Develop content and variable content templates using Seismic sales and marketing enablement software and MicroApps
  •  Act as project coordinator for marketing initiatives including developing status reports to track usage, results and issues for projects/program.
  •  Gain EAR marketing approvals by managing leader, business partner and compliance approval process.
Required Qualifications
  •  Marketing professional with strong project management, process and execution skills with 1-3 years relevant experience.
  •  Demonstrated ability to successfully execute omnichannel marketing programs; excellent written and verbal communication skills.
  •  Proficient at managing multiple projects simultaneously & independently, working on a team in a fast-paced environment and reacting quickly to change.
  •  Ability to work with cross-functional teams, build and maintain relationships to ensure alignment across the organization.
  •  Persistent attention to detail, while maintaining an overall view of the situation; experience evaluating and resolving issues
  •  Bachelor’s degree or equivalent; proficiency in Microsoft PowerPoint and Excel
Preferred Qualifications
  •  Working knowledge of Salesforce, Marketing Cloud, using journeys and campaigns to drive a compelling experience
  •  Familiar with Seismic B2B sales and marketing enablement software
  •  Aptitude for marketing systems, analytics and desire to learn how to best capitalize on system enhancements to drive awareness and consideration among experienced advisor recruits.
  •  Financial services experience a plus
  • Manage marketing systems -- specifically, manage existing Experienced Advisor Recruiting and company's  Financial Institutions Group Marketing Cloud journeys and ad hoc email deployments from same
  • Hands-on knowledge of Marketing Cloud emails and journeys

Horizontal is proud to be an Equal Opportunity and Affirmative Action Employer. We seek to provide employment opportunities to talented, qualified candidates regardless of race, color, sex/gender including gender identity and/or expression, national origin, religion, sexual orientation, disability, marital status, citizen status, veteran status, or any other protected classification under federal, state or local law.

In addition, Horizontal will provide reasonable accommodations for qualified individuals with disabilities. If you need to request a reasonable accommodation in order to complete the application or interview process, please contact hr@horizontal.com.

All applicants applying must be legally authorized to work in the country of employment.

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Horizontal is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.

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